Focus & Film - Pioneering Branding & Marketing in Cannabis and Wellness

we're your co-conspirators in disruption.

your allies in creation.

igniting the cannabis industry with a spark that's all your own.

we put our hearts into this shit.

game changers

A new approach to branding & marketing.

Jungle Boys and Focus & Film Partnership

STANDARD EXTRACTS

HARVEST HOUSE OF CANNABIS

our services

brand Strategy
‍
Brand identity
‍
web development
‍
packaging design
‍
graphic design & 3D
‍
videography
‍
photography

our team

We're the folks who'll brainstorm your next big idea in the boardroom and celebrate its inception with a joint out back.

We're about open conversations that lead to genuine connections and ensuring the best ideas always lead the way, amid a bit of well-placed chaos.

Marina Paganessi

Marina Paganessi

Co-Founder & Creative Director

Jared Delello

Jared Delello

Co-Founder & COO

Taylor Horwood

Taylor Horwood

Head of UI / UX

Gregorio Villagrán

Gregorio Villagrán

Head of Design & Illustration

Sara Vertino

Sara Vertino

Brand & Social Media Manager

Standard Extracts

Our three products required revamped packaging and messaging to captivate evolving audiences. With a colorful watercolor design, they were able to create similar but differentiated packaging to sell our vape strains. They also provided us with lifestyle and 3D renders that really helped to bring our product marketing to life.

To meet the demands of the competitive Hemp market, we collaborated with the F&F team to create captivating packaging and messaging. With their guidance, we developed a sleek black & gold design that perfectly represented our "knockout blend." Their expertise enhanced our packaging with stunning lifestyle photography, 3D renders, and animated videos. Additionally, they assisted us in launching the new line by designing and building a fully customized WordPress e-commerce platform, complete with all the desired plug-ins and features for an exceptional customer buying journey.

Standard CBD

With their creativity and tactile nature, Focus and Film brilliantly highlighted Terplandia's unique selling points, including our exclusive cannabis-derived terpene blends. Through captivating sales materials, website design, and compelling storytelling, they weaved our brand together seamlessly. Their invaluable contributions played a significant role in Terplandia's acquisition by ABSTRAX. We are forever grateful!

Terplandia

From a tiny seed of an idea, Focus and Film nurtured us into a thriving brand with a thoughtful identity, investor deck, and standout packaging. Their expertise elevates us alongside functional mushroom giants. Grateful for their guidance on this incredible journey. The MedBloom team is grateful to be able to work with such stellar humans!

MedBloom

Trichome Productions: After a refreshing two-year break, we partnered with Focus & Film as our trusted in-house team. Their dedication and creativity led us on an exciting journey, resulting in a remarkable premium indoor-flower collection. They skillfully blended our heritage with fresh innovation, revitalizing our brand through captivating designs, packaging, and website. Today, our products proudly rank among California's finest Cannabis brands. We are grateful for their exceptional craftsmanship and unwavering commitment to our success.

Trichome Productions